SOCIAL MEDIA MANAGEMENT
Specializing in growing Instagram, Twitter, Facebook and LinkedIn accounts.
After years of helping companies gain up to 250K+ followers, I've come to understand social media in my own way. Launching an Instagram account is a lot like walking into a party. You walk into a party and you gravitate toward a certain crowd. More often than not, that crowd you gravitate towards may have similar tastes, style and overall look. If you're brave enough to start a conversation with the people you gravitate towards, you build a sense of trust and value. Social Media works in the same way.
Futhermore, if you're memorable enough at that party, people will talk about you. They will refer you to their friends. "So and so was so cool. You have to meet them!" The most powerful social media campaigns follow this same method. They encourage followers to share content, which helps a brand grow organically. After working with brands like the Empire State Building, Silicon Valley Comic Con and Time Warner Cable, I've come to find this form of brand awareness the most powerful. In a market flooded with advertisements, referrals stand out and help you build trust with your potential customers.
To get the internet to engage with your brand, I use a number of tools and techniques. I have experience in everything from Social Listening, Ad Optimization and Blog Writing for SEO. Without giving too much of the secret to my sauce, here's a snippet of my method:
LOOKING FOR YOUR CUSTOMERS OR TARGET AUDIENCE? USING DIFFERENT SOCIAL LISTENING TOOLS, I WILL INVITE THE RIGHT FOLLOWERS TO YOUR ACCOUNTS.
AS A SOCIAL MEDIA MANAGER, I AM CONSTANTLY USING THE INDUSTRY'S LATEST TOOLS TO OPTIMIZE ENGAGEMENT AND STRATEGY. FOR INSTANCE, I HAVE EXPERIENCE USING FACEBOOK PIXELS TO GATHER DATA ON CUSTOMERS WHO CONVERT FROM FACEBOOK ADS.
I'VE MANAGED CONTENT FOR BRANDS LIKE COMPLEX MAGAZINE, SOCIAL MEDIA EXPLORER AND QILO. USING SOCIAL MEDIA ANLYTICS, I AM ABLE TO CREATE CONTENT THAT IS OPTIMIZED FOR YOUR CORE AUDIENCE.
visual feeds have become critical on platforms like instagram and facebook. with my background in design AND PHOTOGRAPHY, we can build a custom feed that is both cohesive and engaging.
R E F E R E N C E S :
(YOU'RE IN GOOD COMPANY!)